A web designer working in any website design Sydney Company must know a few fundamental facts about web usability. This holds particularly true about designers and developers who specialize in building an e-commerce website.
To a web designer, usability of a website is the limit to which a product can be utilized by particular users to reach particular goals. This is conjoined with efficiency, effectiveness and satisfaction. All this is kept in a particular context of use.
Effectiveness of any website, even an e-commerce website can be quantified by the completeness and accuracy that particular users have achieved particular goals in particular environments. Efficiency on the other hand is defined in terms of resources expended in relation the completeness and accuracy of goals that are achieved. Satisfaction is another important component in the usability of the web. It is explained as the acceptability and comfort of the work system to its users. It is also relevant to people that are affected by its use.
In short, the concept of web usability is the creation of web sites that users want to employ. This is to be done with minimum amount of time, effort and frustration. The end point of this concept is that the users must have a perfect experience of the site. Or the action that will help them to get what they want.
A web designer also must take cognizance of learning from user experiences. This can be achieved by the proper recording of server activity that contains data with regard to usability. This data helps to reconstruct the activities and movement of the company’s site users. This data helps to find out the location of the visitors i.e. Their demographic identity, the most popular paths taken by visitors when browsing the site and the average time spent by visitors on each web page.
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